YSC publishes Meaning Inc., the blue print for business success in the 21st century.

• Is your company focused on achieving positive change in society as opposed to just servicing its needs?
• Are your company’s values inspiring or are they simply a list that no one pays attention to?
• Do you have sufficient levels of trust to create true alignment in your business?

'This book is a must for all successful business leaders. It takes the possibility for people-centered organizations to new heights.'

Alan Parker, CEO, Whitbread

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